MEET JILLIAN / THE PERSON BEHIND ATSILA

Good on paper.
Better in real life.

A behavior plan has to work for the people living it. I ask the questions that help us get there.

Jillian JuergensJILLIAN JUERGENS, M.ED., BCBA, COBA
FOUNDER. BCBA. PROFESSIONAL QUESTION-ASKER.

Hi, I’m Jillian.
I have questions.

Why are we asking a child to push through? What are we calling “noncompliance”? And can the exhausted parent actually do what we just recommended?

I’ve spent 16+ years in autism services, including hospital-based severe behavior services, behavioral feeding, schools, homes, clinics, and telehealth. I’ve been a BCBA since 2020 and held clinical director and regional leadership roles. I’ve worked with hundreds of families, supporting toddlers, children, teens, and adults, and built the documentation, workflows, and clinical systems behind their care. Those families have shaped how I practice: what helped, what felt intrusive, and what sounded lovely in a meeting but was absolutely not happening on a Tuesday night.

That experience has made me more willing to question the familiar. “That’s how we’ve always done it” deserves a follow-up question. So does a beautifully written plan that falls apart at dinner, in a classroom, or halfway through a caregiver’s day.

I’m also a mom. I know recommendations land in a life that’s already happening. The dishes, the appointments, the workday, the kid who barely slept. Caregiver capacity belongs in the plan from the beginning.

Atsila is my independent consulting practice. When you work with Atsila, you work with me: someone who will look closely, speak plainly, and help you work out what needs to change. That might mean rethinking a routine, reviewing a treatment plan, or fixing a clinical process that keeps getting in everyone’s way.

I take this work seriously. I also believe we can talk about it like people.

See how we can work together
THE NAME. THE CONVICTION.

Atsila means
fire.

Care deeply.
Question boldly.

Atsila means “fire” in Cherokee. I chose it for its connection to my Cherokee ancestry and what fire represents to me: boldness, intensity, and a presence that gets noticed.

That fire is a burning conviction to speak up when a familiar practice deserves a second look. It shapes how I approach behavior support: ask better questions, take communication seriously, and build recommendations around the person and the people supporting them.

The small flame in the logo is a reminder to bring that conviction into the work.

Across consulting, resources, and heybffjill, the voice is the same: direct, compassionate, and willing to question the script.

WHAT GUIDES THE WORK

A few things I won’t gloss over.

A “no” is information.

I want to understand the refusal: discomfort, confusion, an overwhelming demand, or a preference we haven’t made room for. That changes what we do next.

Whose goal is this?

Before we work on changing something, I want to know who benefits. Comfort, choice, safety, and useful skills help guide that conversation.

People have limits.

A plan that depends on everyone having endless time and energy needs another look. We build around what families and teams can realistically carry.

EDUCATION & EXPERIENCE

Master’s in Special Education

Ball State University
Autism and ABA specialty certificates

Bachelor’s in Psychology

Ohio State University

Clinical recognition

Top 12 BCBA Clinical Performer, 2023
Key Autism Services

LET’S WORK TOGETHER

Make the next
step work.

Tell me about your practice, school, family, or care team. We’ll discuss the support, scope, and next steps by email.

Discuss consulting support